Photo of three professionals in business attire with names and titles: Megan H. from Settlements, David P. the Founder and CEO, and Rashmi K. the Product specialist, set against a black background with red geometric shapes.

Our Success is Your Success

At Hartigen, we measure our success by the outcomes our clients achieve. Every solution we build, from PowerOptix to our specialized market services, is designed to make energy operations clearer, faster, and more resilient.

A Bold Mission for the Energy Industry

Hartigen was founded in 2011 by energy and power industry veteran David Potts with a bold mission: build a unified, tightly-integrated power market platform for North America. From the start, Hartigen’s goal has been to replace fragmented, opaque systems with a transparent, flexible, and high-performance platform that automates core processes and delivers measurable value.

Your Strategic Technology Partner

Over the past decade, Hartigen has evolved from a software startup into a strategic technology partner to some of the largest power market participants. Its flagship solution, PowerOptix powers bid-to-bill workflows across day-ahead and real-time markets, settlements, invoicing, and more with deep integration and automation built-in.

Our Values Are Our
Operating Principles

At Hartigen, our values are the foundation of everything we build and how we serve our customers. They guide our decisions, shape our culture, and drive our commitment to delivering leading-edge software for North American power markets.

  • With advanced technology, deep expertise, and a customer-first mindset, we drive innovation and efficiency in power market operations.

    Through strong partnerships, we ensure every customer achieves sustainable success, evolving with confidence in a changing world.

  • To be the trusted partner that power market participants to thrive in a rapidly evolving energy landscape.

  • To build a great company by doing the right thing: creating value, delivering results, and making a lasting impact for our customers, employees, and partners.

Serving North American Power Customers

Power organizations rely on Hartigen to help them navigate the complexity of ISO/RTO markets, streamline operations, and gain greater visibility into performance and risk. Customers appreciate the sophisticated, customizable platform, depth of domain expertise, and responsive, dedicated support.

Map of the United States showing states in varying shades of blue.

UTILITIES

PUBLIC POWER

IPPS

COOPERATIVES

GOVERNMENT AGENCIES

AI-GENERATION DEVELOPERS

SERVICE PROVIDERS

RETAILERS

UTILITIES PUBLIC POWER IPPS COOPERATIVES GOVERNMENT AGENCIES AI-GENERATION DEVELOPERS SERVICE PROVIDERS RETAILERS